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  1. […] Beloved regional grocer H-E-B is the official grocer of the club. Besides the standard advertising in the stadium, on match day they’ll also be setup at the exterior of the northeast entrance for an on-site fan-zone activation, called “H-E-B Plaza”. The grocer will also have a donation program for each Austin FC regular season goal scored during the club’s inaugural season. In our view, Austin FC scores another banger with the H-E-B deal, although to be honest we thought they might step up to be the inaugural stadium sponsor. […]

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  2. […] H-E-B + Austin FC make ultimate Combo Loco for soccer fans. Beloved Texas-based grocery chain H-E-B is the official grocer of the club. Maybe most exciting, on match day they’ll setup an on-site fan-zone activation—called “H-E-B Plaza”—at the northeast entrance. In our opinion, Austin FC scores another banger with the H-E-B deal; although tbh we thought they might step up to be the inaugural stadium sponsor. […]

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